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Saregama India Ltd share price today (on 15 December 2017).

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BSE: 532163 | NSE: SAREGAMA | ISIN: INE979A01017 Market Cap: [Rs.Cr.] 156 | Face Value: [Rs.] 10 Industry: Entertainment / Electronic Media Software

Saregama India Ltd (SIL) (earlier known as The Gramophone Company of India) was incorporated in 1946 and was taken over by the RPG group in 1985 from EMI, UK. The company is currently managed by R P Goenka, chairman. SIL is into retail selling of audio cassettes and CDs. The company is having threesubsidiaries RPG Global Music Ltd, Saregama Films and Saregama Plc. The SIL is the most reputed audio entertainment company in Indian subcontinent. It owns nearly 2,00,000 tracks created over the last number of decades. It is estimated to own about 50% of the music ever recorded in India. It has been intimately associated with the development of Indian music from the time the first recording was made on Indian soil in 1903; the company also recorded the first song in an Indian film - Alam Ara in 1931.
The company's achievement covers twelve languages spread across eight musical categories- new Hindi films, old Hindi films, regional films, ghazals, devotional classical, Indianpop & International. The company's products are sold under the brand name of HMV and Saregama. The international market managed by Saregama Plc- UK which is responsible for sales in USA, Canada, UK & Europe & RPG Global Music -Mauritius responsible for the rest of the international teritories. To de-layer the company's structure, two of its subsidiaries, Gramco Music Publishing & RPG Music International were merged with it. The company restructred its operation by forming business groups centres of excellence & support groups. In August 2000, it launched a portal, HamaraCD.com, to mark the beginning of the use of digital downloading. Saregama has also picked up a 42.85 per cent stake in the RPG controlled music retail chain, MusicWorld. The company has acquired four reputed South Indian music lables - Sangeetha, Sargam, Pyramid and Sea Records. With the acquisition of these lables it has complete dominance in the southern regional segment.
Also it has entered into contract to provide content to a radio station. In Jan. 2001, the company has decided to merge its UK-based subsidiary Saregama Plc and the Mauritius-based RPG Global Music(RGML). The company has a 100% stake in RPG Global and 72% in Saregama Plc. The merger will bring the Gulf, African and Far Eastern markets within the arena of Saregama Plc's operations. The company ventured into production of Television Software as it is a growing segment in Entertainment Industry. By taking this venture it has got slots in Sun TV for producing Tamil Serials and it also plans to start serials in Doordarshan very soon. The installed capacity of Pre-recorded Cassettes was increased to 70000000 Pcs during 2002-03.
In June 2003, the company has transferred its Television Software Division to its wholly owned subsidiary Saregama Films Ltd. The company has expanded the installed capacity of Converted Compact Discs during the year 2004 by 88000(Nos) and with this expansion,the total capacity has risen to 118000(Nos).

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